New Tim Hortons espresso lids had been supposed to cut back that pesky leakage drawback, however some prospects declare they’ve really made it worse.

In the meantime, the corporate insists many prospects have given the lids a strong thumbs-up.

The restaurant chain began testing a revised design — a raised lid with a maple leaf insignia — in six places in August following complaints that its normal, flat lids leaked an excessive amount of.

When Tim Hortons lately launched its new lids to about 100 extra places throughout Canada, the critiques began pouring in on social media. Some prospects voiced their approval, however others complained that the revamped design causes much more spillage.

To date, the complaints have been anecdotal and it is onerous to understand how many individuals who’ve tried the brand new lids have a difficulty with them. However prospects with gripes are making themselves heard. 

“They got here out with this nice announcement that they had been lastly going to repair this [leakage] and it appears to be barely worse,” buyer Chris Hammond informed CBC Information.

He posted a grievance on Fb after noticing an issue as quickly as he was served his first espresso with the brand new lid at a Tim Hortons in Waterloo, Ont., final week. 

“There was already espresso on the highest of it and it was popping out of the air-hole and the [drink] sealing-hole,” he mentioned. “The very first thing I mentioned was, ‘Wow, that appears to leak greater than the final one I received.'”

Olivia McKague in Kitchener, Ont., took this photograph of her Tim Hortons espresso with the brand new lid that was positioned in her automobile. (Olivia McKague)

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Olivia McKague was launched to the brand new lid at a Tim Hortons in Kitchener, Ont., a pair weeks in the past. She mentioned it leaked from each the highest and the edges, resulting in main spillage throughout her morning commute.

“In that seven minute drive, I had espresso spilt down the edges of my [car] console. I can not be that wild of a driver,” she mentioned.

“I get that the enterprise is all the time altering and that Tim Hortons has to maintain up with modifications, however I simply want they’d deliver again the previous lid.”

Some folks like it

Tim Hortons mentioned the lids are nonetheless within the test-phase and it continues to evaluate suggestions from prospects.

“We perceive that our company really feel very captivated with ensuring we get it proper,” mentioned firm spokesperson Jane Almeida in an e-mail to CBC Information.

Nonetheless, she mentioned that a lot of suggestions to this point has been “overwhelmingly constructive,” with 9 out of 10 prospects declaring they most well-liked the brand new lid throughout the first trial section.

“Canadians particularly cherished the Canadian maple leaf design,” she mentioned. 

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The brand new lids are a part of a sequence of modifications for Tim Hortons which has seen its public picture tarnished following a takeover by Restaurant Manufacturers Worldwide (RBI) which is majority-owned by world funding agency 3G Capital.

Ongoing disputes between RBI and a few Tim Hortons franchise homeowners have spilled over into public view, together with allegations of mismanagement that devolved into a number of lawsuits final yr.

This yr, the retailer has tried to spice up its picture by saying upgrades comparable to a kids’s menu, a $700 million renovation plan for its eating places and a dedication to extra environmentally pleasant, much less leaky lids.

Together with fine-tuning its design, Tim Hortons mentioned over the following few months it is going to check and finally transition its lids from from polystyrene to polypropylene, a extra broadly recycled materials.

For years, Tim Hortons prospects have complained about espresso leakage brought on by its flat lids. (CBC)

In the meantime, prospects who disapprove of the revised lids are hoping to affect the retail chain earlier than they change into a finished deal.

On Sunday, Alex MacIntyre despatched Tim Hortons a Fb grievance — and it really has nothing to do with leakage. His gripe is that the lid’s drink opening is far smaller than earlier than, so he can now not gulp down his espresso the best way he enjoys.

“Sipping espresso is not my factor,” mentioned MacIntyre who was launched to the brand new design at a Kitchener location.

He believes the smaller opening may result in issues for individuals who drink espresso and drive.

“Now I’ve received to tilt my head again additional. I am taking my eyes off the street.”

A McDonald’s espresso lid (left) and a Starbucks lid. (CBC)

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Retail professional Brynn Winegard hasn’t examined the brand new lids, however suspects at the least a number of the gripes are rooted in a resistance to vary from long-time prospects.

“To some extent, there’s all the time going to be backlash related to change.”

She mentioned that the brand new lid seems similar to a design utilized by different common espresso chains comparable to Starbucks and McDonald’s and that, over time, prospects will most likely heat as much as it.

“Very probably, as soon as they type of acclimatize to it, you will not hear far more about it.”

McKague could by no means change into acclimatized. She mentioned the brand new lids have impressed her to beginning making espresso at residence.

MacIntyre mentioned it doesn’t matter what sort of lid is served, he likes Tim Hortons espresso an excessive amount of to do something too drastic.

“I am not going to boycott them over a lid change.”


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